Korean Drama's Practice Path of External Cultural Output and Cultural Identity and Its Enlightenment to China
DOI:
https://doi.org/10.61173/7qz1mq25Keywords:
Korean drama, cultural output, cultural identity, cross-cultural communication, television drama industryAbstract
This paper focuses on the outstanding performance of Korean dramas in global cultural communication. Based on the theories of cross-cultural communication and cultural industry, it deeply explores the internal logic of Korean dramas' external cultural output and the construction of cultural identity. By analyzing several representative Korean dramas such as When the Camellia Blooms and Reply 1988, and combining comparative studies of television drama industries in different countries, the unique advantages of Korean dramas in script creation, production models, and communication strategies are revealed. The study finds that Korean dramas effectively reduce cultural discount and achieve the leap from cultural communication to cultural identity by virtue of meticulously crafted emotional narratives that trigger resonance, innovative transformation of cultural symbols, and collaborative operation of the entire industry chain. This provides valuable references and insights for the television drama industry to enhance international communication efficiency and strengthen cultural soft power. Based on this, this paper argues that China's film and television industry can learn from excellent production models, construct a more universal value cultural transmission model, and promote industrial development.